In May 2024, I had the opportunity to attend the National Plastics Expo (NPE) on our behalf. My main goals were to meet new people, boost Marne Plastics’ reputation, and build strong connections in our industry.
I worked closely with Tom Heinmiller, who is experienced in sales at Marketing Works. Together, we planned our strategy carefully. My role involved researching which companies would be at NPE, organizing our schedule, creating a detailed marketing plan, and managing how we reached out to potential new customers.
Before the event, I spent time studying the list of exhibitors at NPE. Tom and I focused on companies that matched the types of customers Marne Plastics serves best. This helped us plan which booths to visit and how to make the most of our time.
I also prepared by writing blog posts to get people excited about Marne Plastics’ presence at NPE. I crafted personalized messages to send to potential customers, highlighting what makes our company special and why they should connect with us during the expo.
During NPE, I took the lead in approaching exhibitors and starting conversations. I made sure to collect contact information and take notes on our discussions. After the event, I used tools to keep track of our new leads and set up meetings to follow up with potential partners.
Our efforts paid off well for Marne Plastics. We made many new connections and formed partnerships that will help our company grow in the industry. This experience showed me how important it is to plan carefully and be ready to adapt in business. Working with Tom, we navigated challenges together and made the most of every chance to connect with potential customers. My experience at NPE 2024 reinforced the value of proactive engagement. It showed me how strategic planning and flexibility can lead to success in navigating industry events.
Please contact us if you are looking for a reliable plastics molding partner who has an outstanding reputation for producing the highest quality plastic components and products. We are an experienced ISO 9001:2015 certified plastics injection molding company with the nimbleness and expertise to provide high-quality parts and customized solutions to partners in the automotive, consumer goods, and packaging industries 100% on time and on budget.